IPPE in Atlanta — the global poultry and processing expo
IPPE is one of the world’s largest annual trade shows for poultry, feed and meat processing. It is held every year in Atlanta, Georgia, and shows where production, slaughter and processing technology for poultry is heading. We explain what a farmer sees there, who runs it and how to read those trends from a Polish perspective.
verifiedFrom the team that has organised work on poultry farms for years.
IPPE, the International Production & Processing Expo, is a vast trade show for the poultry, feed and meat industries. It is held every year in late January in Atlanta, Georgia, at the Georgia World Congress Center. It is one of the world’s largest annual events of its kind — it grew out of the old International Poultry Expo and today links poultry production with the whole chain, all the way to slaughter and processing.
Why does it matter for a poultry farmer?
For a poultry farmer, IPPE is a vast showcase of production and processing technology: poultry-house equipment, automation, feed systems and feed milling, plus a big education programme. It’s a good window on poultry trends from the US and the world — where automation, welfare and processing are heading. Just remember it’s a show heavily geared towards trade and processing, so not everything translates directly to a small or mid-sized farm in Poland.
What IPPE is and what you’ll find there
IPPE brings three industries — poultry, feed and meat — together in one place. For a farmer it’s mostly an overview of technology and trends, not a ready recipe for your own farm.
What the IPPE acronym means
IPPE stands for International Production & Processing Expo. It brings together three related industries: poultry, feed and meat. It was formed by merging earlier events, including the old International Poultry Expo, so under one roof you meet the whole chain: from the farm, through feed, to slaughter and processing.
Where and when it takes place
The show is hosted every year in Atlanta, Georgia, at the Georgia World Congress Center. The dates usually fall in late January. It’s a fixed, annual event, so you can plan a visit well ahead — the exact dates of a given edition are best checked with the organiser.
Who runs the show
IPPE is jointly produced by three industry bodies: the U.S. Poultry & Egg Association (USPOULTRY), the American Feed Industry Association (AFIA) and the Meat Institute. That’s why one show brings together the world of poultry and eggs, the world of feed and the world of meat — each body contributes its part of the programme and exhibitors.
What a poultry farmer will see
At IPPE you’ll find poultry production and processing technology: house equipment, automation, drinking and feeding systems, feed-milling machinery, plus slaughter and processing kit. It’s an overview of what the industry works with today — from the farm to the production line — gathered in one place.
The education programme and trends
Beyond the exhibition halls, IPPE offers a broad education programme: lectures, technical sessions and conferences on production, welfare, biosecurity and processing. It’s a good source of insight into where world poultry is heading and which technologies are coming into use — useful even if you don’t plan to attend.
What NOT to expect
It’s a show heavily geared towards trade and processing, in a US setting, at a large production scale. Not everything carries directly into Polish or EU conditions — the rules, welfare standards and scale differ. Treat IPPE as a source of trends and inspiration, not a shopping list for your own farm.
How to use IPPE trends step by step
- 1
Check the dates and programme with the organiser
The dates of a given edition and the programme are best checked at the source, on the organiser’s site. IPPE is held every year in late January in Atlanta, but the exact days and session list change from year to year. Start with the official materials before you plan a visit or start following coverage.
- 2
Pick the areas that interest you
The show covers poultry, feed and processing at once, so it pays to narrow your focus. Decide what interests you: house equipment, feed systems, automation or welfare. That way you’ll pull out from the mass of exhibitors and talks what really concerns your farm.
- 3
Follow the coverage if you’re not going
You don’t have to fly to Atlanta to benefit. Poultry trade outlets report on the new products shown at IPPE. Follow them to learn which technologies and solutions are emerging worldwide — it’s a cheap way to keep a finger on the pulse of trends.
- 4
Filter what fits Polish conditions
A US novelty won’t always work the same way here. Look at scale, rules, welfare and costs — and ask whether a given solution makes sense at your flock size. It’s better to pick a few apt ideas than to copy everything a big American farm does.
- 5
Run ideas past suppliers at home
If a technology catches your interest, check whether it’s available from domestic or European suppliers. Many makers offer equivalents of the solutions shown at IPPE. A talk with a supplier at home lets you weigh cost, service and whether the kit meets EU requirements.
- 6
Note what you want to put in place
From the whole overview, pick concrete changes to consider on your own farm: a new drinking setup, better ventilation, a tweak to biosecurity. Note them, set priorities and come back to the list. That way trade-show trends turn into real decisions, not fleeting impressions.
Frequently asked questions about the IPPE expo
What is IPPE and where is it held?add
IPPE is the International Production & Processing Expo — one of the world’s largest annual trade shows for poultry, feed and meat processing. It is held every year, usually in late January, in Atlanta, Georgia, at the Georgia World Congress Center. It grew out of the old International Poultry Expo and today links the whole production chain.
Who runs IPPE?add
The show is jointly produced by three industry bodies: the U.S. Poultry & Egg Association (USPOULTRY), the American Feed Industry Association (AFIA) and the Meat Institute. That’s why one place brings together the world of poultry and eggs, the world of feed and the world of meat — and the programme and exhibitors cover all three industries.
Is IPPE useful for a Polish poultry farmer?add
Yes, mainly as a window on trends. You’ll see poultry production and processing technology, feed systems and an education programme. But remember it’s a show heavily geared towards trade and processing, in a US, large-scale setting — not everything carries directly to a Polish or EU farm.
Do I have to go to Atlanta to benefit?add
No. Although the show takes place on site in Atlanta, poultry trade outlets report on it and describe the new products shown. By following them you learn which technologies are emerging worldwide, with no travel costs. It’s a handy way to keep a finger on the pulse of poultry trends.
Keep your flock records in DlaFerm.pl
Coming back from the show or its coverage with a head full of ideas? In DlaFerm.pl you record your flock data, changes to feeding and biosecurity and what you want to put in place — all next to the flock card. Create a free account or write to us.
Phone
+48 796 258 151